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Managerial communication and the brain : applying neuroscience to leadership practices /

Bibliographic Details
Main Author: Remley, Dirk (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2017.
Edition:First edition.
Series:Corporate communication collection.
Subjects:
Communication in management.
Leadership > Psychological aspects.
Neurosciences.
executive communication
leadership communication
lean communication
managerial communication
neuroscience and leadership communication
persuasion and leadership
persuasion and management
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • 1. Introduction
  • 2. Basic principles of managerial writing: links to neuroscience
  • 3. Correspondence and proposals
  • 4. Elements of formal reports
  • 5. Correspondence: communicating to leadership externally
  • 6. Correspondence: communicating information to new employees
  • 7. Communicating change to your team
  • 8. Instructional messages: training manuals and instructions
  • 9. Oral presentations and in-person meetings
  • 10. Wrapping it up with principles and caveats
  • Glossary
  • Notes
  • References
  • Index.