Cover Image

Voice of the Muslim Brotherhood : Daʻwa, discourse, and political communication /

Bibliographic Details
Main Author: Mellor, Noha, 1969- (Author)
Corporate Author: Taylor & Francis
Format: eBook
Language:English
Published: Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2018.
Subjects:
Jamʻīyat al-Ikhwān al-Muslimīn (Egypt)
Egypt > Politics and government > 20th century.
Egypt > Politics and government > 21st century.
Daʻwah (Islam)
Mass media > Political aspects > Egypt.
Communication in politics > Egypt.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Unpacking the Brotherhood brand
  • The undisputed leader
  • Networks and opportunities
  • Voice of the Brotherhood
  • Branding the movement (1928-1938)
  • Bargaining politics (1938-1948)
  • Fragmentation stage (1949-1971)
  • Resuscitating the brand (1974-1995)
  • Soul-searching (1996-2010)
  • The last bargain (2011-2013).