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The advertising handbook /

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Bibliographic Details
Corporate Author: Taylor & Francis
Other Authors: Hardy, Jonathan, 1963- (Editor), MacRury, Iain (Editor), Powell, Helen (Editor)
Format: eBook
Language:English
Published: New York : Routledge, [2018]
Edition:Fourth Edition.
Series:Media practice.
Subjects:
Advertising > Handbooks, manuals, etc.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Revised edition of The advertising handbook, 2009.
Electronic resource.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9781315558646 (electronic bk.)
1315558645 (electronic bk.)