Killing marketing : how innovative businesses are turning marketing cost into profit /
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill Education,
[2018]
|
| Subjects: |
| Physical Description: | xii, 258 pages ; 24 cm |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781260026429 1260026426 |