Innovative B2B marketing : new models, processes and theory /

Bibliographic Details
Main Author: Hall, Simon, 1971- (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: London, United Kindgdom ; New York, NY, USA : Kogan Page Limited, 2017.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9780749480813
0749480815