Hospitals, leadership, and innovative marketing.

AMA TV focuses on innovation from multiple angles. See how it can involve the customer experience, advertising approach, or company mission.

Bibliographic Details
Corporate Author: Sage Publications
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: Chicago, IL : American Marketing Association, 2013.
Series:AMA-TV.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:AMA TV focuses on innovation from multiple angles. See how it can involve the customer experience, advertising approach, or company mission.
Physical Description:1 online resource (1 video file (7 min., 10 sec.)) : sound, colour.
Audience:Specialized.
ISBN:9781473986534 (streaming video) :