Hampton Creek, online events, and credibility.

This episode of AMA TV is all about food marketing opportunities. Learn about how one company plans to go to war against the egg, and about a marketing strategy competition that offers free chocolate to participants.

Bibliographic Details
Corporate Author: Sage Publications
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: Chicago, IL : American Marketing Association, 2013.
Series:AMA-TV.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:This episode of AMA TV is all about food marketing opportunities. Learn about how one company plans to go to war against the egg, and about a marketing strategy competition that offers free chocolate to participants.
Physical Description:1 online resource (1 video file (6 min., 12 sec.)) : sound, colour.
Audience:Specialized.
ISBN:9781473986510 (streaming video) :