Macy's and digital and social media.

In this episode, AMA TV covers amusement parks and job hunt networking. It begins by reviewing research Disneyland conducted when surveys suggested customers might be too happy, and concludes with tips on how to leverage the most out of your personal network connections.

Bibliographic Details
Corporate Author:	Sage Publications
Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	Chicago, IL : American Marketing Association, 2014.
Series:	AMA-TV.
Subjects:	Consumer satisfaction. Business networks. Nonfiction television programs. Internet videos.
Online Access:	Connect to this streaming video

Similar Items

Customer satisfaction.
Published: (2016)

Luxury store value.
Published: (2016)

Disneyland and customer satisfaction.
Published: (2015)

The transformational consumer : fuel a lifelong love affair with your customers by helping them get healthier, wealthier and wiser /
by: Nelson, Tara-Nicholle
Published: (2017)

UX on the go : a flexible guide to user experience design /
by: Mara, Andrew
Published: (2021)

The satisfaction of change : how knowledge and innovation overcome loyalty in decision-making processes /
by: Del Giudice, Manlio, et al.
Published: (2017)

The reign of the customer : customer-centric approaches to improving satisfaction /
by: Fornell, Claes
Published: (2020)

Analytical CRM : developing and maintaining profitable customer relationships in non-contractual settings /
by: Wübben, Markus
Published: (2008)

The business case for love : how companies get bragged about today /
by: Cox, Marc
Published: (2020)

Knock your socks off selling /
by: Gitomer, Jeffrey, 1946-
Published: (1999)

Consumer boycotts : effecting change through the marketplace and the media /
by: Friedman, Monroe
Published: (1999)

Consumer empowerment in the digital age of health and wellness /
Published: (2014)

Customer satisfaction and sustainability initiatives in the fourth industrial revolution /
Published: (2020)

Unlocking the customer value chain : how decoupling drives consumer disruption /
by: Teixeira, Thales S.
Published: (2019)

Win the customer : 70 simple rules for sensational service /
by: Martins, Flavio
Published: (2015)

Delivering fantastic customer experience : how to turn customer satisfaction into customer relationships /
by: Lafrenière, Daniel
Published: (2020)

Turning lost customers into gold : --and the art of achieving zero defections /
by: Cannie, Joan Koob
Published: (1994)

Total access : giving customers what they want in an anytime, anywhere world /
by: McKenna, Regis
Published: (2002)

Secret service : hidden systems that deliver unforgettable customer service /
by: DiJulius, John R., 1964-
Published: (2003)

Social media for business : foolproof tips to help you promote your business or your brand /
by: Coles, Linda
Published: (2018)

Call center savvy : how to position your call center for the business challenges of the 21st century /
by: Dawson, Keith
Published: (1999)

Value-based marketing for bottom-line success : 5 steps to creating customer value /
by: DeBonis, J. Nicholas
Published: (2003)

Insights, innovation, and analytics for optimal customer engagement /
Published: (2021)

Planting flowers, pulling weeds : identifying your most profitable customers to ensure a lifetime of growth /
by: Rubio, Janet
Published: (2002)

Best of class : building a customer service organization /
Published: (1998)

The loyalty effect : the hidden force behind growth, profits, and lasting value /
by: Reichheld, Frederick F.
Published: (1996)

The Ritz Carlton : ladies & gentlemen serving ladies & gentlemen.
Published: (2016)

Engaging brands : a customer-centric approach for superior experiences /
by: Addis, Michela
Published: (2020)

Relationship marketing for competitive advantage : winning and keeping customers /
Published: (1998)

The ten demandments : rules to live by in the age of the demanding consumer /
by: Mooney, Kelly
Published: (2002)

Meeting of the minds : creating the market-based enterprise /
by: Barabba, Vincent P., 1934-
Published: (1995)

Ontological approach to design and operate innovation networks.
by: LINEIRO, AGLAYA BATZ
Published: (2020)

Value networks and the true nature of collaboration /
by: Allee, Verna, 1949-
Published: (2015)

Strategy and governance of networks : cooperatives, franchising, and strategic alliances /
Published: (2008)

Organizational network analysis : auditing intangible resources /
by: Ujwary-Gil, Anna
Published: (2020)

Interfirm networks : organization and industrial competitiveness /
Published: (1999)

Customer relations /
by: Wolf, Kenneth
Published: (1977)

Exceptional customer service.
Published: (2009)

Built for use : driving profitability through the user experience /
by: Donoghue, Karen
Published: (2002)

Full price : competing on value in the new economy /
by: Winninger, Thomas J.
Published: (2000)