Video advertising and HSBC.

This segment of AMA TV focuses on maximizing marketing reach. Common interests unite to draw tourists back after an ecological tragedy, and universities stretch to reach as many potential new students as possible.

Bibliographic Details
Corporate Author: Sage Publications
Format: Video
Language:English
Language Notes:Closed-captions in English.
Published: Chicago, IL : American Marketing Association, 2014.
Series:AMA-TV.
Subjects:
Online Access:Connect to this streaming video
Description
Summary:This segment of AMA TV focuses on maximizing marketing reach. Common interests unite to draw tourists back after an ecological tragedy, and universities stretch to reach as many potential new students as possible.
Physical Description:1 online resource (1 video file (5 min., 16 sec.)) : sound, colour.
Audience:Specialized.
ISBN:9781473986572 (streaming video) :