The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /

Bibliographic Details
Main Authors: Dempster, Craig (Author), Lee, John, 1974- (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: Hoboken, New Jersey : Wiley, [2015]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Includes index.
Electronic resource.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9781119059998 (electronic bk.)
1119059992 (electronic bk.)