Global observations of the influence of culture on consumer buying behavior /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Sarma, Sarmistha (Editor)
Format:	eBook
Language:	English
Published:	Hershey : Business Science Reference, [2017]
Subjects:	Consumer behavior > Cross-cultural studies. Consumer behavior. Consumers' preferences. Electronic books.
Online Access:	Connect to the full text of this electronic book