IGI Global Online & Sarma, S. (2017). Global observations of the influence of culture on consumer buying behavior. Business Science Reference. https://doi.org/10.4018/978-1-5225-2727-5
Chicago Style (17th ed.) CitationIGI Global Online and Sarmistha Sarma. Global Observations of the Influence of Culture on Consumer Buying Behavior. Hershey: Business Science Reference, 2017. https://doi.org/10.4018/978-1-5225-2727-5.
MLA (9th ed.) CitationIGI Global Online and Sarmistha Sarma. Global Observations of the Influence of Culture on Consumer Buying Behavior. Business Science Reference, 2017. https://doi.org/10.4018/978-1-5225-2727-5.
Warning: These citations may not always be 100% accurate.