APA (7th ed.) Citation

Kelly, S. (2017). Value-ology: Aligning sales and marketing to shape and deliver profitable customer value propositions. Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Kelly, Simon. Value-ology: Aligning Sales and Marketing to Shape and Deliver Profitable Customer Value Propositions. Cham, Switzerland: Palgrave Macmillan, 2017.

MLA (9th ed.) Citation

Kelly, Simon. Value-ology: Aligning Sales and Marketing to Shape and Deliver Profitable Customer Value Propositions. Palgrave Macmillan, 2017.

Warning: These citations may not always be 100% accurate.