| Tag |
First Indicator |
Second Indicator |
Subfields |
| LEADER |
00000cam a2200000Mi 4500 |
| 001 |
in00003774563 |
| 005 |
20190409171105.0 |
| 006 |
m eo d |
| 007 |
cr cn |||m|||a |
| 008 |
151201s2015 nyu foab 001 0 eng d |
| 020 |
|
|
|a 9781631573705
|q e-book
|
| 020 |
|
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|a 1631573705
|
| 020 |
|
|
|z 9781631573699
|q paperback
|
| 024 |
8 |
|
|a 40025954114
|
| 035 |
|
|
|a (NhCcYBP)EBSCO1109210
|
| 040 |
|
|
|a NhCcYBP
|c NhCcYBP
|d UtOrBLW
|
| 050 |
|
4 |
|a HF5416.5
|b .M275 2015
|
| 082 |
0 |
4 |
|a 658.816
|2 23
|
| 100 |
1 |
|
|a Marburger, Daniel R.,
|e author.
|0 http://id.loc.gov/authorities/names/n96090066
|
| 245 |
1 |
0 |
|a Innovative pricing strategies to increase profits /
|c Daniel Marburger.
|
| 250 |
|
|
|a Second edition.
|
| 264 |
|
1 |
|a New York, New York (222 East 46th Street, New York, NY 10017) :
|b Business Expert Press,
|c 2015.
|
| 300 |
|
|
|a 1 online resource.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 490 |
1 |
|
|a Economics collection,
|x 2163-7628
|
| 588 |
|
|
|a Title from PDF title page (viewed on December 1, 2015).
|
| 504 |
|
|
|a Includes bibliographical references (pages 137-144) and index.
|
| 505 |
0 |
|
|a Part I. If you could choose any price, what would it be? Fundamentals for the single price firm -- 1. Economics and the business manager -- 2. Consumer behavior: the law of demand and its effect on pricing -- 3. Understanding the price sensitivity of buyers -- 4. One perfect price: profit maximization for the single price firm -- Part II. Different strokes for different folks: charging more than one price for the same good -- 5. If you could read my mind: first-degree price discrimination strategies -- 6. Allowing buyers to self-select by willingness to pay: second-degree price discrimination strategies -- 7. Segmenting your market based on willingness to pay: third-degree price discrimination strategies -- Part III. How does my e-tailer know that I read comic books and cook with a wok? Pricing in the digital age -- 8. Dynamic pricing and e-commerce -- 9. Legal and ethical issues -- Table of strategies -- Appendix. Relevant published case studies -- Notes -- References -- Index.
|
| 500 |
|
|
|a Electronic resource.
|
| 650 |
|
0 |
|a Pricing.
|0 http://id.loc.gov/authorities/subjects/sh85106617
|
| 650 |
|
0 |
|a Open price system.
|0 http://id.loc.gov/authorities/subjects/sh85094889
|
| 650 |
|
0 |
|a Internet auctions.
|0 http://id.loc.gov/authorities/subjects/sh99013041
|
| 653 |
|
|
|a Bundling
|
| 653 |
|
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|a common value auction
|
| 653 |
|
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|a consumer surplus
|
| 653 |
|
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|a Dutch auction
|
| 653 |
|
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|a dynamic pricing
|
| 653 |
|
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|a e-commerce
|
| 653 |
|
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|a English auction
|
| 653 |
|
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|a first-price sealed bid auction
|
| 653 |
|
|
|a online auctions
|
| 653 |
|
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|a peak-load pricing
|
| 653 |
|
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|a price discrimination
|
| 653 |
|
|
|a price elasticity
|
| 653 |
|
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|a price penetration
|
| 653 |
|
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|a price skimming
|
| 653 |
|
|
|a pricing
|
| 653 |
|
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|a private value auction
|
| 653 |
|
|
|a quality choices
|
| 653 |
|
|
|a quantity discounts
|
| 653 |
|
|
|a reference price
|
| 653 |
|
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|a Robinson- Patman Act
|
| 653 |
|
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|a second-price sealed bid auction
|
| 653 |
|
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|a surge pricing
|
| 653 |
|
|
|a two-part tariffs
|
| 653 |
|
|
|a tying
|
| 653 |
|
|
|a winner's curse
|
| 655 |
|
7 |
|a Electronic books.
|2 local
|
| 710 |
2 |
|
|a EBSCOhost.
|
| 776 |
1 |
8 |
|i Print version:
|z 9781631573699
|
| 830 |
|
0 |
|a Economics collection.
|x 2163-7628
|0 http://id.loc.gov/authorities/names/no2013075118
|
| 856 |
4 |
0 |
|u http://proxy.library.tamu.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1109210
|z Connect to the full text of this electronic book
|t 0
|
| 955 |
|
|
|a YBP purchased approval e-records
|
| 987 |
|
|
|a ybp12754648
|
| 999 |
f |
f |
|s 9d914083-4bf9-306a-87ba-413002803bb2
|i 9ca4ac77-8f48-3952-8648-b7c64b1256e8
|t 0
|
| 952 |
f |
f |
|a Texas A&M University
|b College Station
|c Electronic Resources
|d Available Online
|t 0
|e HF5416.5 .M275 2015
|h Library of Congress classification
|
| 998 |
f |
f |
|a HF5416.5 .M275 2015
|t 0
|l Available Online
|