Why Did Disney Buy Pixar.

Turn now to corporate strategy, which involves determining where to compete, not how. Explore the corporate strategies of horizontal and vertical integration (and their two types) in the context of Disney’s acquisition of Pixar animation studios. As a multi-business unit corporate, why build a parti...

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Bibliographic Details
Corporate Authors:	Great Courses (Firm),$4dst, Kanopy (Firm),$4dst
Format:	Video
Language:	English
Language Notes:	In English
Published:	[San Francisco, California, USA] : The Great Courses, 2015. Kanopy Streaming, 2016.
Subjects:	Business education. Advertising & PR Marketing Internet videos. Educational films.
Online Access:	Connect to this streaming video

Description
Summary:	Turn now to corporate strategy, which involves determining where to compete, not how. Explore the corporate strategies of horizontal and vertical integration (and their two types) in the context of Disney’s acquisition of Pixar animation studios. As a multi-business unit corporate, why build a particular portfolio of businesses?.
Item Description:	Title from title frames. Film Electronic resource.
Physical Description:	1 online resource (streaming video file) (32 minutes): digital, .flv file, sound
Playing Time:	00:31:01
Format:	Mode of access: World Wide Web.