The use of personal stories in changing health behaviors theory to practice /

The Use of Personal Stories in Changing Health Behaviors: Theory to Practice reviews the relevant research, plus offers practical advice on how fitness professionals can make stories work for them and their business. The DVD explains how YouTube™ can be evaluated as a delivery channel. The DVD also...

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Bibliographic Details
Corporate Authors:	American College of Sports Medicine (Producer), Monterey Bay Video Production Co (Producer)
Other Authors:	Stanforth, Dixie (Speaker)
Format:	Video
Language:	English
Language Notes:	This edition in English.
Published:	Monterey, CA : Healthy Learning, 2011.
Series:	Sports medicine and exercise science in video
Subjects:	Exercise. Health behavior. Health promotion. Health. Personal trainers. Physical fitness. Internet videos. Filmed lectures.
Online Access:	Connect to this streaming video (Alexander Street Press)

Description
Summary:	The Use of Personal Stories in Changing Health Behaviors: Theory to Practice reviews the relevant research, plus offers practical advice on how fitness professionals can make stories work for them and their business. The DVD explains how YouTube™ can be evaluated as a delivery channel. The DVD also details how to create stories, as well as throws light on how the Gatorade® ""Replay"" project leveraged new media to deliver health messages. The DVD is designed to serve as a resource for fitness professionals who want to develop a better understanding of this fresh new approach to motivating others to participate in health-promoting behavior.
Item Description:	Title from resource description page (viewed Nov. 18, 2013). Electronic resource.
Physical Description:	1 online resource (60 min.). Previously released as DVD.
Playing Time:	00:59:40