A mile of make-believe : a history of the Eaton's Santa Claus parade /

A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alt...

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Bibliographic Details
Main Author:	Penfold, Steven, 1966- (Author)
Format:	Book
Language:	English
Published:	Toronto ; Buffalo : University of Toronto Press, [2016]
Subjects:	T. Eaton Co. > History. Department stores > Canada > History. Santa Claus > (Fictitious character) Parades > Canada > History. Christmas > Canada > History. Consumption (Economics) > Canada > History. Canada > Social life and customs.

Description
Summary:	A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alternatives, organized by civic groups, service clubs and chambers of commerce.
Physical Description:	xii, 240 pages : illustrations, maps ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	9781442630963 1442630965 9781442629240 144262924X