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The Postmodern Fairytale : Folkloric Intertexts in Contemporary Fiction /

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Why is Shrek one of the greatest selling DVDs of all time? Why are shampoo advertisements based on Sleeping Beauty? Why is it that the same simple stories keep being told? This study attempts to explain why fairy tales keep popping up in the most unexpected places and why the best storytellers begin...

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Bibliographic Details
Main Author: Smith, Kevin Paul (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2007.
Subjects:
Literature.
Cultural Theory.
Fiction.
Literary Theory.
Twentieth-Century Literature.
Culture > Study and teaching.
Literature > Philosophy.
Literature, Modern > 20th century.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:Why is Shrek one of the greatest selling DVDs of all time? Why are shampoo advertisements based on Sleeping Beauty? Why is it that the same simple stories keep being told? This study attempts to explain why fairy tales keep popping up in the most unexpected places and why the best storytellers begin their tales with 'once upon a time'.
Item Description:Electronic resource.
Physical Description:1 online resource (VI, 198 pages)
ISBN:9780230591707
DOI:10.1057/9780230591707