Innovating at the Top : How Global CEOs Drive Innovation for Growth and Profit /

This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into t...

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Bibliographic Details
Main Authors: Berger, Roland (Author), Dutta, Soumitra (Author), Raffel, Tobias (Author), Samuels, Geoffrey (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2009.
Series:Think--act.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.
Item Description:Electronic resource.
Physical Description:1 online resource (X, 196 pages)
ISBN:9780230595248
DOI:10.1057/9780230595248