Market Entry in Japan : Theory and Management in a Turbulent Era /

An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.

Bibliographic Details

Main Authors:	Haak, Ulrike Maria (Author), Haak, René (Author)
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2008.
Subjects:	Business and Management. Asian Culture. International Business. International Economics. Management. Business. Ethnology > Asia. International business enterprises. International economic relations. Electronic books.
Online Access:	Connect to the full text of this electronic book