Cover Image

The Five Futures Glasses : How to See and Understand More of the Future with the Eltville Model /

Show other versions (1)

This is an inspiring, and practical book about seeing more of the future markets than the competitors. It is the first comprehensive model for analyzing and managing the future systematically and effectively. The five futures glasses and the 'Eltville Model' are simple, but thorough tools...

Full description

Bibliographic Details
Main Author: Mićić, Pero (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2010.
Subjects:
Business and Management.
Business Strategy/Leadership.
Economic Theory/Quantitative Economics/Mathematical Methods.
Management.
Market Research/Competitive Intelligence.
Risk Management.
Business.
Economics.
Leadership.
Marketing research.
Risk management.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:This is an inspiring, and practical book about seeing more of the future markets than the competitors. It is the first comprehensive model for analyzing and managing the future systematically and effectively. The five futures glasses and the 'Eltville Model' are simple, but thorough tools to improve thinking and communicating about the future.
Item Description:Electronic resource.
Physical Description:1 online resource (XIV, 266 pages)
ISBN:9780230275317
DOI:10.1057/9780230275317