Japan - A Modern Retail Superpower /

Japanese distribution was long seen as archaic and difficult to understand, but today that has changed. Domestic firms stretching across all retail formats and categories have taken control of channels and now lead the consumer market from the front. They are now so advanced that the very best are b...

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Bibliographic Details
Main Authors:	Larke, Roy (Author), Causton, Michael (Author)
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2005.
Subjects:	Cultural and Media Studies. Asian Culture. Business and Management, general. International Business. International Economics. Marketing. Trade. Business. Commerce. Culture > Study and teaching. Ethnology > Asia. International business enterprises. International economic relations. Management science. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	Japanese distribution was long seen as archaic and difficult to understand, but today that has changed. Domestic firms stretching across all retail formats and categories have taken control of channels and now lead the consumer market from the front. They are now so advanced that the very best are bursting out of the Japanese market and operating across Asia and even as far as Western Europe. Through case studies and concrete examples, this book provides the most detailed analysis of retailing in Japan ever written; it is the definitive guide to how Japan has changed and what to expect in the future.
Item Description:	Electronic resource.
Physical Description:	1 online resource (XVII, 279 pages)
ISBN:	9780230511408
DOI:	10.1057/9780230511408