Clow, K. E., & James, K. E. (2013). Essentials of marketing research: Putting research into practice. SAGE.
Chicago Style (17th ed.) CitationClow, Kenneth E., and Karen E. James. Essentials of Marketing Research: Putting Research into Practice. Thousand Oaks, Calif. ; London: SAGE, 2013.
MLA (9th ed.) CitationClow, Kenneth E., and Karen E. James. Essentials of Marketing Research: Putting Research into Practice. SAGE, 2013.
Warning: These citations may not always be 100% accurate.