Objects of Desire : Consumer Behaviour in Shopping Centre Choices /

What determines where people shop? Why would shoppers visit one shopping centre rather than another? Developers, backers, planners and Government will wish to estimate the viability of proposed new centres. Developers wish to plan, build and/or improve shopping centres to maximize profitable retail...

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Bibliographic Details
Main Author: Dennis, Charles (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2005.
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Online Access:Connect to the full text of this electronic book
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by Dennis, Charles (Charles E.)
Published 2005
Book