Politicians and Rhetoric : The Persuasive Power of Metaphor /

This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on...

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Bibliographic Details
Main Author: Charteris-Black, Jonathan (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2005.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.
Item Description:Electronic resource.
Physical Description:1 online resource (XII, 239 pages)
ISBN:9780230501706
DOI:10.1057/9780230501706