APA (7th ed.) Citation

Gunter, B. (2000). Media research methods: Measuring audiences, reactions and impact. SAGE.

Chicago Style (17th ed.) Citation

Gunter, Barrie. Media Research Methods: Measuring Audiences, Reactions and Impact. London: SAGE, 2000.

MLA (9th ed.) Citation

Gunter, Barrie. Media Research Methods: Measuring Audiences, Reactions and Impact. SAGE, 2000.

Warning: These citations may not always be 100% accurate.