Advanced focus group research /

Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to plan and implement a focus group research project.

Bibliographic Details
Main Author:	Fern, Edward F., 1937-
Format:	eBook
Language:	English
Published:	Thousand Oaks, Calif. ; London : SAGE, [2001]
Subjects:	Focus groups. Social sciences > Research > Methodology. Electronic books.
Online Access:	Connect to the full text of this electronic book

by Fern, Edward F., 1937-
Published 2001

Book