Studying organizational symbolism : what, how, why? /

Jones discusses obvious symbols such as corporate logos, office sizes and use of titles, as well as focusing on the more subtle aspect of expressive forms of symbolism such as storytelling institutional jargon and workplace personalisation.

Bibliographic Details
Main Author: Jones, Michael Owen
Format: eBook
Language:English
Published: Thousand Oaks, Calif. ; London : SAGE, [1996]
Series:Qualitative research methods ; v. 39.
Subjects:
Online Access:Connect to the full text of this electronic book
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by Jones, Michael Owen
Published 1996
Book