Cover Image

Marketing strategy for the creative and cultural industries /

Bibliographic Details
Main Author:	Kolb, Bonita M. (Author)
Format:	Book
Language:	English
Published:	London ; New York : Routledge, 2016.
Series:	Mastering management in the creative and cultural industries.
Subjects:	Arts > Marketing. Performing arts > Marketing. Cultural industries > Management.

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