Public relations and the public interest /

Bibliographic Details
Main Author: Johnston, Jane, 1961-
Corporate Author: Ebook Library
Format: eBook
Language:English
Published: New York : Routledge, 2016.
Series:Routledge research in public relations ; 7.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • The public interest, public relations and society
  • Theoretical scaffolding and critical perspectives
  • Locating the public interest in public relations : agency, alliances and pro bono publico
  • Communication and media in the public interest
  • Culture and public interest : community voices, social inclusion and participation
  • Social capital & capacity building : connecting communities in the public interest
  • The law, social change and the public interest
  • The public interest, ethics and values : from moral philosophy to professional codes
  • The public interest and public relations : key intersections and considered directions
  • References.