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Global marketing management /
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Global marketing strategy /
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Global marketing : a decision-oriented approach /
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International marketing : a global perspective /
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Communicating globally : an integrated marketing approach /
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Strategic global marketing : issues and trends /
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The changing global role of the marketing function /
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An introduction to international marketing : a guide to going global /
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Global account management : creating value /
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The global market : developing a strategy to manage across borders /
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The silk road to international marketing : profit and passion in global business /
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International marketing : emerging markets /
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International e-business marketing /
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Mastering global markets : strategies for today's trade globalists /
by: Czinkota, Michael R.
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International marketing /
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International marketing /
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Journal of international marketing.
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Sociopolitical aspects of international marketing /
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The mirage of global markets : how globalizing companies can succeed as markets localize /
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A short course in international marketing : approaching and penetrating the global marketplace /
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International marketing strategy : analysis, development and implementation /
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International marketing : strategy planning, market entry and implementation /
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