Value Shopping in America: A Major Force in Retailing.

While the 80s were the era of indulgence, the 90s are the era of value shopping. A real growth market in retailing is the off-price segment with chains like T J Maxx, Burlington Coat Factory, and Steinmart. Video visits outlet centers across the nation such as Sawgrass Mills and Gurnee Mills. Discus...

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Bibliographic Details
Corporate Author: Kanopy (Firm)
Format: Video
Language:Undetermined
Language Notes:In English
Published: [San Francisco, California, USA] : Kanopy Streaming, 2015.
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Online Access:Connect to this streaming video
Description
Summary:While the 80s were the era of indulgence, the 90s are the era of value shopping. A real growth market in retailing is the off-price segment with chains like T J Maxx, Burlington Coat Factory, and Steinmart. Video visits outlet centers across the nation such as Sawgrass Mills and Gurnee Mills. Discusses how discounters such as Kmart and Wal-Mart target value shoppers. Also, looks at alternative shopping from catalogs and on the Internet.
Item Description:Title from title frames.
Electronic resource.
Physical Description:1 online resource (streaming video file)
Playing Time:Du:ra:ti
Format:Mode of access: World Wide Web.