Invisible persuaders.

We make decisions based on clues, but we're not always aware which clues we use. Professional persuaders know -- marketers, sales people, pollsters, politicians, merchandisers. Invisible persuaders helps viewers develop an early warning system to spot subtle attempts to persuade and influence.

Bibliographic Details
Corporate Author:	Kanopy (Firm)
Format:	Video
Language:	English
Published:	[San Francisco, California, USA] : Kanopy Streaming, 2014.
Subjects:	Persuasion (Psychology) Advertising > Psychological aspects. Consumer behavior. Documentary films. Internet videos. Nonfiction films. Short films.
Online Access:	Connect to this streaming video

Description
Summary:	We make decisions based on clues, but we're not always aware which clues we use. Professional persuaders know -- marketers, sales people, pollsters, politicians, merchandisers. Invisible persuaders helps viewers develop an early warning system to spot subtle attempts to persuade and influence.
Item Description:	Title from title frames.
Physical Description:	1 online resource (1 video file, approximately 30 min.) : digital, .flv file, sound
Format:	Mode of access: World Wide Web.