Technology economics : a driving force behind business today.

Combined technology spending in today's global economy now tops $4.2 trillion dollars, a number larger than the gross domestic product of most nations. This rising global "Technology Economy" is most certainly a driving force in business today. In this program, IT benchmarking expert,...

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Bibliographic Details
Corporate Author: Kanopy (Firm)
Format: Video
Language:English
Published: [San Francisco, California, USA] : Kanopy Streaming, 2014.
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Online Access:Connect to this streaming video
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Summary:Combined technology spending in today's global economy now tops $4.2 trillion dollars, a number larger than the gross domestic product of most nations. This rising global "Technology Economy" is most certainly a driving force in business today. In this program, IT benchmarking expert, Dr. Howard Rubin, introduces us to "Technology Economics," and explains how by "recognizing, mapping and understanding the interaction of technology investment and the creation of value, we will fundamentally change the way business is done." Track: Peak performance methodologies and proven practices that advance the management skills of IT professionals. Learning objectives: Explain the unexplored component of our global economy - Technology. Define technology economics and why it's so important to fully understand it. Identify the measures that "connect the dots" of the technology economy. Discuss recommendations for making sound IT investments.
Item Description:Title from title frames.
Physical Description:1 online resource (1 video file, approximately 22 min.) : digital, .flv file, sound
Format:Mode of access: World Wide Web.