Marketing, sales and customer management (MSC) : an integrated overall B2B management approach /
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| Format: | eBook |
| Language: | English |
| Published: |
Berlin, Germany ; Boston, Massachusetts :
De Gruyter Oldenbourg,
2015.
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| Online Access: | Connect to the full text of this electronic book |
| Item Description: | Electronic resource. |
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| Physical Description: | 1 online resource. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9783110410266 (e-book) 3110410265 (e-book) |