Market Response Models: Econometric and Time Series Analysis /

Bibliographic Details
Main Author: Hanssens, Dominique M.
Corporate Author: SpringerLink (Online service)
Other Authors: Parsons, Leonard J., Schultz, Randall L.
Format: eBook
Language:English
Published: Dordrecht : Springer Netherlands, 1989.
Series:International series in quantitative marketing ; 2.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:1 online resource (400 pages)
ISBN:9789400910737 (electronic bk.)
9400910738 (electronic bk.)
ISSN:0923-6716 ;