Seeking success in e-business : a multidisciplinary approach /
This unique collection of research papers addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. Many of the texts represent cutting edge research illustrating the diverse nature of these fields, from conceptual fram...
| Corporate Authors: | , |
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| Other Authors: | |
| Format: | Conference Proceeding eBook |
| Language: | English |
| Published: |
Boston, MA :
Springer US,
2003.
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| Series: | International Federation for Information Processing (Series) ;
123. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | This unique collection of research papers addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. Many of the texts represent cutting edge research illustrating the diverse nature of these fields, from conceptual frameworks to state-of-the-art implementations. Seeking Success in E-Business: A Multidisciplinary Approach includes contributions in areas such as: -Strategies for implementing e-business; -Business-2-consumer, business-2-business; -Internet marketing; -Evaluation tools for e-business; -Implications for SME's; -Mobile commerce; -Trust; -Distributed knowledge management; -Dot.com-driven business transformations. |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (x, 644 pages) |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9780387356921 (electronic bk.) 0387356924 (electronic bk.) 9781475764932 (print) 1475764936 (print) |
| ISSN: | 1868-4238 ; |