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Economics and management of franchising networks /

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Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contr...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Windsperger, Josef
Format: eBook
Language:English
Published: Heidelberg ; New York, NY : Physica-Verlag, [2004]
Series:Contributions to management science.
Subjects:
Franchises (Retail trade)
Franchises (Retail trade) > Management.
International business enterprises.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Part A: Theoretical Views of the Franchise Governance Structure
  • Part B: Plural Forms and Other Hybrid Organizational Forms
  • Part C: Contract Design and Compensation
  • Part D: Knowledge and Strategic Management Issues
  • Part E: International Market Entry Through Franchising
  • Part F: Country Studies
  • Part G: Regulation and Franchising. .