Children's Food : Marketing and innovation /
Written by consultants and academics from key disciplines within the food industry, this book is the first work to bring together information and techniques on the factors affecting the marketing and development of children's food. The book is designed to provide a practical insight and is of v...
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| Format: | eBook |
| Language: | English |
| Published: |
Boston, MA :
Springer US,
1997.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | Written by consultants and academics from key disciplines within the food industry, this book is the first work to bring together information and techniques on the factors affecting the marketing and development of children's food. The book is designed to provide a practical insight and is of value for anyone directly involved with studying the development and marketing of children's food products. |
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| Item Description: | Written by consultants and academics from key disciplines within the food industry, this book is the first work to bring together information and techniques on the factors affecting the marketing and development of children's food. The book is designed to provide a practical insight and is of value for anyone directly involved with studying the development and marketing of children's food products. Electronic resource. |
| Physical Description: | 1 online resource (258 pages) |
| ISBN: | 9781461311157 (electronic bk.) 1461311152 (electronic bk.) |