Global Software : Developing Applications for the International Market /
With the growth of the market for computer software there is a whole set of challenges to developers, marketers, designers, and programmers - especially in the areas of cultural, linguistic, and financial transferability. Dave Taylor explores these questions, points out common design and marketing e...
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| Format: | eBook |
| Language: | English |
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New York, NY :
Springer New York,
1992.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | With the growth of the market for computer software there is a whole set of challenges to developers, marketers, designers, and programmers - especially in the areas of cultural, linguistic, and financial transferability. Dave Taylor explores these questions, points out common design and marketing errors and pitfalls, and presents clear, elegant solutions - necessary information for anyone involved in creating, packaging, marketing, and disseminating software. |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (XVI, 319 pages 25 illustrations) |
| ISBN: | 9781461228509 (electronic bk.) 1461228506 (electronic bk.) |