Table of Contents:
  • Introduction : the Political Context as Dominant / Richard Voase
  • Selling the Difference : Tourism Marketing in Devon and Cornwall, South-west England / Kevin Meethan
  • Leisure and Tourism as Political Instruments : the Case of Britain in the 1980s / Nigel Morpeth
  • The Influence of Political, Economic and Social Change in a Mature Tourist Destination : the Case of the Isle of Thanet, South-east England / Richard Voase
  • Re-planning for Tourism in a Mature Destination; a Note on Mallorca / Marco Antonio Robledo and Julio Batle
  • Introduction : the Economic Context as Dominant / Richard Voase
  • Tir Cymen and Tir Gofal : Agri-environmental Schemes and Recreational Access in Rural Wales / Alison Lewis
  • Developing an Historic Tourist Product : the Case of Loviisa, Finland / Kaija Lindroth and Tuovi Soisalon-Soininen The Älvdalen story : Marketing an Inland Destination in Rural Sweden / Solveig Böhn and Jörgen Elbe
  • Introduction : the Sociocultural Context as Dominant / Richard Voase
  • From Sport to Spectacle : the Emergence of Football as a Destination Product Attribute / Mick Finn
  • Literature, Tourism and the Politics of Nature : the Making of a Grand Site National at La Pointe du Raz, Brittany, France / Nacima Baron-Yelles
  • Maturing Markets for Cultural Tourism : Germany and the Demand for the 'Cultural' Destination / Martin Lohmann and Jörn Mundt
  • Living in Paradise : Youth Culture and Tourism Development in the Mountains of Austria / Kurt Luger and Patricia East.