Toward cross-channel management : a comprehensive guide for retail firms /

Bibliographic Details
Main Authors:	Brunner, Felix (Author), Rudolph, Thomas (Author)
Corporate Author:	Walter de Gruyter & Co
Format:	eBook
Language:	English
Published:	Berlin ; Boston : De Gruyter Oldenbourg, [2015]
Subjects:	Retail trade > Management. Consumer behavior. Stores, Retail. Shopping. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references at the end of each chapters.
ISBN:	9783110417166 3110417162 9783110417227 3110417227