A professional and practitioner's guide to public relations research, measurement, and evaluation /

Bibliographic Details
Main Authors: Michaelson, David (Author), Stacks, Don W. (Author)
Corporate Author: Ebook Library
Format: eBook
Language:English
Published: New York, NY : Business Expert Press, 2014.
Edition:Second edition.
Series:Public relations collection.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:First edition had Don W. Stacks name first.
Electronic resource.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9781606499856 (electronic bk.)
1606499858 (electronic bk.)