Public relations and the history of ideas /
"This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of the works significantly precede public relations as a phrase or profession, but all are in no doubt about the force of planned public communicati...
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| Format: | eBook |
| Language: | English |
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Milton Park, Abingdon, Oxon :
Routledge, an imprint of Taylor and Francis,
[2014]
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| Series: | Routledge new directions in public relations and communication research.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | "This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of the works significantly precede public relations as a phrase or profession, but all are in no doubt about the force of planned public communication, and the power that lies with those managing the process. The works are stimulating and diverse and were written to address some of society's biggest challenges. Although not traditionally the focus of public relations research, they have all had a global impact as communicators and as the foundation for fundamental ideas, from spirituality to war and economics to social justice." |
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| Physical Description: | 1 online resource (x, 145 pages). |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781136206771 1136206779 9781136206764 1136206760 9780203094396 0203094395 |