Branding and designing disability : reconceptualising disability studies /
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| Other Authors: | , , |
| Format: | eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2014.
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| Online Access: | Connect to the full text of this electronic book |
Table of Contents:
- Branding, designing and marketing humanity
- History of designing and branding the category of disability
- Conceptual design : designing and branding disability as abnormal
- Axiological design : designing and branding value or devalue
- Designing individual and collective identity
- Market segment : designing and branding the disability park
- Policy design : designing disability rights and resources : local through global
- Designing disability : beyond the limits of humanness the craft
- Designing and branding disability through concept and image
- Designing and branding disability through policy and services
- Designing disability through structures and products
- Using design and branding to dismantle the park
- Knowledge and skills for creating profound change.