Social media rules of engagement : why your online narrative is the best weapon during a crisis /

Crisis communications : a casebook approach /
by: Fearn-Banks, Kathleen
Published: (2002)

Crisis communications : a casebook approach /
by: Fearn-Banks, Kathleen
Published: (2007)

Communicating when your company is under siege : surviving public crisis /
by: Pinsdorf, Marion K.
Published: (1999)

The social media communication matrix : a new direction in public relations /
by: Plowman, Kenneth D., et al.
Published: (2016)

Crisis response : inside stories on managing image under siege /
Published: (1993)

Crisis communications : a casebook approach /
by: Fearn-Banks, Kathleen
Published: (2016)

Social media campaigns : strategies for public relations and marketing /
by: Kim, Carolyn Mae
Published: (2021)

Public relations and online engagement : audiences, fandom and influencers /
Published: (2021)

A corporate coming of age : better insights + better engagement = better reputation.
Published: (2019)

Handbook of social media management : value chain and business models in changing media markets /
Published: (2013)

Social Media Relations : Leitfaden für erfolgreiche PR-Strategien und Öffentlichkeitsarbeit im Web 2.0 /
by: Jodeleit, Bernhard
Published: (2010)

Using content analysis to measure media reputation /
by: Zhang, Xiaoqun
Published: (2019)

Media relations /
by: Bonner, Allan
Published: (2003)

Business and the media /
Published: (1979)

Cases on social media marketing engagement tactics /
Published: (2026)

Nail 'em : confronting high-profile attacks on celebrities & businesses /
by: Dezenhall, Eric
Published: (1999)

PR im Social Web : das Handbuch für Kommunikationsprofis /
by: Schindler, Marie-Christine
Published: (2011)

Media, organizations and identity /
Published: (2010)

Online public relations : a practical guide to developing an online strategy in the world of social media /
by: Phillips, David, 1945 July 14-
Published: (2009)

Managing online reputation : how to protect your company on social media /
by: Pownall, Charlie
Published: (2015)

Mastering the new media landscape : embrace the micromedia mindset /
by: Henricks, Barbara Cave, et al.
Published: (2015)

Guide to media relations /
by: Schenkler, Irv
Published: (2004)

Media relations measurement : determining the value of PR to your company's success /
by: Leinemann, Ralf
Published: (2004)

Crisis management by apology : corporate responses to allegations of wrongdoing /
by: Hearit, Keith Michael
Published: (2006)

Papa John's : use of image repair to address public relations crises /
by: Hambrick, Marion E.
Published: (2019)

Media power : how your business can profit from the media /
by: Miller, Peter G.
Published: (1991)

Effective media relations : how to get results /
by: Bland, Michael
Published: (2005)

Facebook fail : when the social media posting of an employee harms the organization's image /
by: Burch, Tyler Clark, et al.
Published: (2020)

Share this : the social media handbook for PR professionals /
Published: (2012)

John Clare's guide to media handling /
by: Clare, John, 1955-
Published: (2001)

Online public relations /
by: Phillips, David, 1945 July 14-
Published: (2001)

Share this too : more social media solutions for PR professionals /
Published: (2013)

Trust Inc : how companies can gain respect in a social media age how business can win respect in a social media age /
by: Yeomans, Matthew
Published: (2018)

Social media, organizational identity and public relations : the challenge of authenticity /
by: Thurlow, Amy
Published: (2019)

Starbucks : managing a racism scandal /
by: Wittmann, Xinhua
Published: (2019)

Social media use in crisis and risk communication : emergencies, concerns, awareness /
Published: (2018)