China goes West : everything you need to know about Chinese companies going global /
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Houndmills, Basingstoke, Hampshire :
Palgrave Macmillan,
2014.
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| Online Access: | Connect to the full text of this electronic book |
Table of Contents:
- Cover; Contents; List of Figures and Tables; Foreword; Acknowledgments; About the Author; Introduction; Part I: The Foundation; 1 The Chemical Noodle Firm: What Makes Chinese Companies Different?; 2 Fleeing the Great Game: Why Are Chinese Companies Going Global?; 3 The Unprepared: Are Chinese Companies Prepared to Go West?; Part II: The Approach; 4 Global Recognition: Can Chinese Firms Build Global Brands?; 5 China''s Overseas M & A Moment: Buying Up the World''s Corporations?; Part III: The Issues; 6 The Concerns: Should the West Worry about Chinese Investment?; 7 The Opportunity: How Can the West Benefit from Chinese Investment?Part IV: The Response; 8 The Response: Maximizing Benefits, Minimizing Concerns; Notes; Index.