rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Tourist activities in multimodal texts
    sub title: an analysis of Croatian and Scottish tourism websites
  name:
    name part: Nekic, Melani
    name part: 1983-
    role:
      role term: creator
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: nyu
    date issued: 2015
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: xv, 227 pages : illustrations ; 23 cm.
  abstract: Tourist promotional material is a tool utilised by many people preparing to travel or planning an activity. How do we as readers make sense of the tourist promotional material that is available to us? How do we as users understand tourism websites? Awareness of how tourism websites function may enable business people to master the range of resources used as strategies to design websites in ways which more specifically target types of users. Tourist Activities in Multimodal Texts addresses these questions by analysing Croatian and Scottish tourism web pages to explore the ways in which tourist activities are represented in tourism websites and the ways in which tourism websites construct their recipients as media actors and cultural tourists.
  table of contents: 1. Introduction 2. A Multi-Layer Approach to the Website Analysis 3. Website Analysis of Layout 4. Website Analysis of Meaning-making 4.1. Tourist Activities 4.2. Walking Activities 4.3. Natural Heritage 4.4. History and Heritage 4.5. Gastronomy 5. Conclusion.
  note: Melani Nekić.
  note: Includes bibliographical references (pages 218-224) and index.
  subject:
    geographic code: e-ci---
    geographic code: e-uk-st
  subject:
    topic: Tourism
    topic: Internet marketing
    genre: Case studies
  subject:
    topic: Tourism
    topic: Internet marketing
    geographic: Croatia
  subject:
    topic: Tourism
    topic: Internet marketing
    geographic: Scotland
  subject:
    topic: Web sites
    topic: Design
  subject:
    topic: BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism
  subject:
    topic: LANGUAGE ARTS & DISCIPLINES / Communication Studies
  subject:
    topic: LANGUAGE ARTS & DISCIPLINES / Linguistics / Sociolinguistics
  classification: G156.5.I5 N45 2015
  classification: 381/.4591411
  identifier: 9781137397904 (hardback)
  identifier: 113739790X (hardback)
  identifier: 2014022929
  record info:
    record content source: DLC
    record creation date: 140811
    record change date: 20150224102404.0
    record identifier: in00003489769