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Understanding India : cultural influences on Indian television commercials /

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Bibliographic Details
Main Author: Chattopadhya, Rohitashya, 1975- (Author)
Format: Book
Language:English
Published: New Delhi : SAGE Publications, 2014.
Subjects:
Television advertising > India.
Table of Contents:
  • Going home
  • India changing
  • Visualizing India
  • India batting
  • Feminine India
  • Consuming india.