Data smart : using data science to transform information into insight /

Bibliographic Details
Main Author:	Foreman, John W. (Author)
Corporate Author:	ebrary, Inc
Format:	eBook
Language:	English
Published:	Indianapolis, IN : John Wiley & Sons, [2014]
Subjects:	Data mining. Web sites > Design. Web usage mining. COMPUTERS / General. Electronic books.
Online Access:	Connect to the full text of this electronic book

Table of Contents:

Everything you ever needed to know about spreadsheets but were too afraid to ask
Cluster analysis part I : using K-means to segment your customer base
Naïve Bayes and the incredible lightness of being an idiot
Optimization modeling : because that "fresh squeezed" orange juice ain't gonna blend itself
Cluster analysis part II : network graphs and community detection
The granddaddy of supervised artificial intelligence : regression
Ensemble models : a whole lot of bad pizza
Forecasting : breathe easy; you can't win
Outlier detection : just because they're odd doesn't mean they're unimportant
Moving from spreadsheets into R.